Another project was carried out on behalf of the client Świat Obrączek. The execution assumed the preparation
of an online shop with extensive configurators, allowing the selection of wedding rings for newlyweds.
World of Rings is a brand that was born out of a desire to create something beautiful and timeless. The world moving forward created the opportunity to design an online shop and focus on e-commerce, so we were asked to create a shopping platform with all kinds of rings, engagement rings and jewellery.
An interesting option is the possibility of personalising the rings to give them a personal touch and convey your entire feelings to the recipient.
The jewellery industry is highly specific and after our research of the competition, it falls into two groups - total kitsch and love overkill, and the other group - balanced, serious, elegant. Of course, we definitely wanted to go towards the second group :) which was also approved by the client. The final design therefore reflects everything that is most beautiful in jewellery - timelessness, uniqueness and the beauty of different materials.
A wedding-themed project requires a special approach, not least in terms of aesthetics and design to match the circumstances. This is why it was made in a delicate, elegant and simple form, giving a unique look, which, combined with intuitive functionality, easy navigation, as well as a variety of choices, gives the project a unique character.
A dedicated mobile version always guarantees a perfect fit for small screen resolutions on smartphone and tablet devices, while code optimisation ensures that the site loads ultra-fast and runs smoothly, even incorporating more complex Java scripts and animations.
A separate topic is the extensive 3D configurator that was created from the client's professional renders, which definitely enhances the attractiveness and conversion of the shop. This element, too, was designed and implemented according to responsive design principles and the latest coding standards.